ملخص رسائل الماجستير

Customer Involvement in The Development Process of New Technology Products An Empirical Study on Greater Amman City

The Impact of Greater Amman Municipality E-services on Citizens’ Satisfaction

The Impact of E-promotion on Increasing Fashion Product Sales: The Role of Consumer Intentions as a Mediating Variable

Factors Affecting Physicians Prescriptions: an Empirical Study on Jordanian General Physicians

The Moderating Role of (Perceived Ease of Use and Perceived Usefulness) on the Relationship between Mobile-Customer Relationship Management and Post- Purchase Behavior

The Impact of Content Creation on the Effectiveness of E-Marketing: An Applied Study of the Food Companies in Greater Amman City

The Impact of Using Social Media on the Jordanian Private Universities Students Intentions to Buy e-Products: The Moderating Role of Reference Groups

Factors Affecting Customers Selection of Pharmacies in the City of Amman

The Impact of Pink Marketing on Consumer Decision-Making Process to Buy Cosmetics: The Moderating Role of Social Media

Determinants of Behavioural Intentions to use Mobile Healthcare Applications in Jordan

The Evaluation of Traditional Communication Channels and Its Impact on Purchasing Decision Empirical study: on Palestinian Restaurants

The Impact of Social Media Sites on the E-Purchasing Decision Process in the Fashion Sector

Factors Affecting Customers Engagement in Electronic Word of Mouth on Social Networking Sites for Non-Profit Organizations: The Moderating Role of Habit

The Impact of Packaging on Consumer Purchase Intention: Empirical Study on Dairy Products in Jordan

The Role of WebQual in Driving Customer Behavioral Intentions Customer Perceived Trust as a Mediator

The Effect of User- Generated Content on Buying Intentions for Cosmetic Products in Jordan: the Mediating Role of Brand Image

Factors affecting Amman Stock Exchange Performance – Empirical Study

The Effect of Service Quality Dimensions on Customer’s Loyalty: Case Study on Royal Jordanian Airlines

The Impact of Mobile Game Advertising on Brand Awareness: An Empirical Study on Jordanian Youth

Factors Affecting Medical Tourism Destination Selection: The Case of Jordan

The Impact of Consumer Generated Content and Firm Generated Content on Over the Counter Pharmaceuticals Purchasing Decision

Factors Influencing Electronic Word of Mouth Behaviour in Higher Education Institutions in Jordan: An Application of HEdPERF Model

The Relationship between Internet of Things IoT and Search Engine Optimization SEO in Jordanian Telecommunication Companies: The Mediating Role of User Behavior

The Impact of Artificial Intelligence Characteristics on Customer Satisfaction with Digital Banking Services in Jordanian Commercial Banks The M

The Impact of Social Media Platforms on Purchase Intention The Mediating Role of Engagement in Aviation Industry in Jordan